STOP PRESS UPDATE!!! Further to my other guides, I continue to be absolutely appalled at eBay's apparent lack of concern about the huge number of fake "UGG Australia" (Deckers Inc) boots on eBay. Even though items are reported they seem to refuse to take the listing down. I wanted to post a rogues gallery but in their wisdom eBay only allow 10 pictures to a guide so please look at my other guides for pictures. In the meantime, here's another set of 10 pictures of FAKE Classic Tall Decker UGGS.
The giveaway is either the blue (and now I notice brown) label pinned onto the boot and/or a dust bag in either dark or light brown that says 'Snow Boots' - real Decker UGGS do not have any of these items!! Also, note some of the soles where there is a distinct 'line' before the heel area - the tread on real UGGS doesn't have this sharp line.
The fakers have also become very good lately and have now started to get the ®, next to the UGG logo on the sole in place. The heel label is now often the best way of spotting fakes. In the real item, the ®, is right in the middle of the open jaws of the 'G', in many fakes it is right at the top of the jaw - see photo in my main guide for a better comparison. In many fake UGGS, the label is also too high up on the heel. If you are not sure look at the real ones in a High Street shop.
If you think any of these pictures are yours then please examine your conscience - you are guilty of ripping people (often youngsters) off. If as a seller, you think you are an innocent victim then please go along to the high street, compare your supposed UGGS with those in the shops and then 'collar' your supplier. Please help stamp out this wicked trade.
If you are thinking of buying, please proceed with caution - the photos below are of FAKE Decker UGGS
FAKE BOX LABEL - "Snow Boots" description is clear sign if fake.
Light brown tag pinned on the boots is also NEVER used on Decker UGG Australia boots - and also confirms the boots are "originated by CGM Co. Ltd" which is nothing whatsoever to do with authentic Decker UGG Australia Boots! The label on the front of the box also shouts "FAKE" - there is no Australian flag or orange bar across the top of authentic Decker UGGS box labels.
The Blue pinned on tag is a sure sign of fakes
In the picture above the heel 'UGG' label is far too high up the heel and the brown dust bag saying "Snow Boots' is also another sure sign of fakes.
That Blue Label gives the game away again!
This seller swears blind his boots are real. They are in fact blatant FAKES. The heel label is ridiculously far too high up on the heel.
Real UGGS are wrapped in clear plastic bags - not cellophane. The price label on the above is also totally FAKE. Deckers do not put a printed UK price on the packaging! The fakers do this to suggest you are getting a bargain - in fact you are being fleeced (no pun intended!)
Genuine UGGS DO NOT have a white insert 'stuffer' - again another typical sign of a faker is to add, tags, bags and labels all adorned with the UGG logo to try and con you into thinking you have the real thing. Genuine Decker UGGS have none of this added on rubbish!
If your box looks like this then the boots are fake. The label on the outside of the box SHOULD NOT have the Australian flag on it or an orange strip across the top. The boots themselves SHOULD NOT have a 'leather' insignia label pinned on to it. These are all classic signs of fake boots. Of course the care card and so called authenticity certificate are faked (how hard is that?1)



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