OK, so selling your beloved clothes can be a heart-wrencher, and when you finally go to make your listing 'go live' it can be tempting to put a high price on what you're selling so that it won't go. STOP! That's silly! Here is my guide to pricing your gorgeous garments...

1. What is the condition? Is it 'like new' or 'like poo'? Sorry I just can't resist a rhyme, particularly a toilet-related one. But is the item a pristine top you've only worn once for the occasion it was intended for, or is it a much-loved 3 year old woolly jumper in wearable but not wonderful condition? It's worth being honest with yourself about the condition of the clothing you're gonna sell to the good people of eBay.
2. What did it cost new? Now, a pristine worn-once black strappy top from New Look is not worth the same as a 7 year old Karen Millen bias-cut dress worn 15 times. If a plain top cost you £5 when you bought it 2 months ago, you won't get £5 for it now. But the Karen Millen dress you bought for the millenium party (remember when that was such a futuristic funky word?) for £150 might still be worth a fair whack, so try and remember what you paid for it new (and put the original price in the listing) and bear this in mind when pricing the item.
3. How much do you want for it? Still being realistic, what do you want for the item? If it's something you know deep down you'll never wear again then surely anything is better than nothing? Be ruthless! If it's something you might like to wear in the future months, then price accordingly. It is worth thinking carefully about because there's nothing worse than getting £4 for your lovely-but-slightly-too-small Jane Norman top when you were expecting more like £15.
4. Don't frighten buyers off! If you're item is something you would consider very desirable then it won't matter how low you price it, right? I've priced a £90 Karen Millen corset, worn twice, at 1p and it ended up going for over £40, which is great! I saved listing costs by pricing my item really low. If you start off pricing a Monsoon dress at £30 you might only get one bid eventually, and where's the fun in that? If you start it at a fiver though, you could get a battle of bidders on your hands and the dress could go for more than £30, hey presto, you're rich!
   

I price everything at a penny, and rarely sell for a penny. It's as simple as that. Pricing your item really low won't drive away prospective bidders, but pricing it too high might. It's worth a thought. Happy selling!