As an activist for the Per-Una brand, I have come to learn a lot about the label it's self, and have now decided to share my knowledge with the eBay community.

Per-Una has many labels within it's collection. The labels appear as follows:

• The most popular label is grey with the Per-Una label in white writing. This is usually the main, front feature of Per-Una and is known as Per-Una ORIGINALS.

Per-Una Originals is usually front feature within its collection. It hosts items most suitable for women aged approx. 30-40yrs. Its for the modern woman with a keen eye for fashion, at a low, afordable price.

• Next, is Per-Una 3 Hearts.This is usually a black label and features 3 Hearts in white, with the middle heart being slightly bigger.

Per-Una 3 hearts holds the tailoring of the brand. 3 hearts tailoring is for all ages, however, 3 hearts clothing line, is specifically designed for the older Per-Una customer, aged 40+

• For the younger fan of Per-Una, we have Per-Una Due. This label is usually has a pink background with Per-Una Due in white.

Per-Una Due is for the funky customer, who likes a slight spin with her wardrobe. Designed for women aged 18-30 who want to make a cutting edge statement.

• Per-Una also do a range of sleepwear. This is simply called Per-Una Sleepwear. This will have a white label with Per-Una in pink.

Per-Una Sleepwear is designed for every woman. Ity simply depends on what you love wearing to bed.

• Per-Una has a range of exclusive pieces, the less expensive of the two is called Per-Una Speziale. This will be a black label with Per-Una in white, and the word Speziale in a free-hand scroll.

Per-Una Speziale uses fine materials. Most of the pieces are created and designed in Italy. They are for the modern stylish woman aged 30 plus who wants an expensive item to jazz up her current outfit.

• Whereas, Per-Una Collezione Italia is the TOP RANGE in Per-Una. This is also a black label, and has Collezione Italia in free-hand scroll only.

Per-Una Collezione Italia is for the modern lady who wants to indulge her self with the finer things in life. Coats can range up to £250 and will be made of the finest italian fabrics. All items are made and designed in italy, but only come in small quantities. Collezione Italia is a limited range and sells out very fast, despite the price tag.

• Every year, around October, Per-Una create a unique collection of eveningwear. This is called Per-Una Partywear. The label is black, and has Per-Una in white writing.

Per-Una Partywear is designed for all ages and all price tags. A dress can range from £39.50 - £149.50. Each piece you choose will be suitable for your choice of style. Age range is 18-100.

• Last year, George Davies (Head of Per-Una) created a line exclusivly called Per-Una GD 25. This is a  silver label with GD 25 in white.
  

Per-Una GD 25 featured just 25 pieces with a silver, contemporary twist. They were limited to just 25 days on sale in selected Per-Una stores and sold out VERY FAST. Per-Una GD 25 was designed for all ages, and included shoes, jewellery and accessories.

M&S HAVE A OUTLET STORES LOCATED ACROSS THE UK, PER-UNA ITEMS THERE WILL HAVE RED PER-UNA LABELS PER-UNA WRITTEN IN WHITE. THESE ITEMS CANNOT BE RETURNED TO NORMAL M&S STORES AS USUALLY THEY ARE 1-2YEARS OLD AND HAVE PASSED THE RETAIL VALUE. OUTLETS ARE STOCK PILES THAT WERE OVER-MAKES/NON-MOVING LINES/VOLUME SALE ITEMS.

Per-Una also do a range of shoes, Lingerie & beauty products including electricals. These all have the Per-Una 3 heart logo on them, usually in white, but can sometimes come in a shade of pink with Per-Una writing underneath. The middle heart is bigger than the outer two.

However, the Per-Una department number for clothing, including accessories & bags is T69. But, the department number for shoes, beauty & lingerie is different. Eventhough, these are Per-Una items, technically, they are NOT.

• Per-Una shoes are T02 and fall under the M&S footwear department.

• Per-Una beauty (which includes: Make-up, Hair products, Electricals & fragrance) are all T22, again which falls under the M&S beauty department.

• Per-Una lingerie is T81 which again falls under the M&S lingerie department.

This is why, these Per-Una items are usually (but not allways) situated away from the Per-Una clothing and accessories. They are Per-Una branded products, but technically are not according to departmental T numbers.


I hope all of this isn't too mind blowing, and I hope you now have a complete understanding of the Per-Una label at Marks & Spencer.

Xander
XK-Boutique. xx

Oh p.s. please, please can you rate this guide, and vote by either saying it was helpful or not, the link is just under this guide, it would mean the world to me, and it only takes a second of your time. Thanks once again. x